I have a strong understanding of the consumer's needs and pain point, excellent people skills, and several years working on the company to date.
Caia produces a handheld tool that mimics the feel of a cancerous tumor in breast tissue. This tool makes breast self exams (BSEs) more effective by demonstrating exactly what to look for. Early detection of breast cancer is the most effective way to reduce mortality rates, and BSEs are the cheapest and most effective way to increase early detection.